In a world where ChatGPT can write you a full feature film in the voice of Quentin Tarantino, copywriting might seem like a dying artform.
But the truth is it's more important than ever.
The bar for great copy is being raised by the minute and consumers have become ultra-vigiliant about who's speaking to them. Every bit of content -- from a casual social post to a full 360-marketing campaign -- passes through a subconscious, internal filter.
You know the one. It's that voice inside that asks, with an exasperated sigh, "Is this AI slop?"
Luckily for you, I'm a real live person that's been working with brands, agencies, and producers for 10+ years to create authentic, distinctly human content that breaks through the digital chatter and connects with target audiences.
So if you've enjoyed anything you've seen here, please email me at jason.kaleko@gmail.com and let's chat about how we can give Skynet the middle finger and build your brand voice the old-fashioned, red-blooded, Homo sapien-y way.